- The cultural impact of Minecraft is significant. We know that much of Minecraft's success was due to word of mouth but also audiences sharing their own mods and game footage across web forums and video sharing sites such as YouTube.
- Different versions of Minecraft were released, moving away from creation only narratives to include story modes, spectator modes, educational mode and multi - player functionally across Minecraft Realms. Also, now that Persson no longer has a stake in the company plans to works on a virtual reality version of Minecraft have been renewed.
Intertextuality
- Culturally, other developers and games studios have made Intertextual references to Minecraft across games such as Run escape and The Elder Scrolls V: Skyrim to name but a few: there are also Lady Gaga, South Park and The Simpsons parodies. All of this benefits the game by heightening its exposure to audiences.
The Minecraft Franchise
- A Lego set based on Minecraft called Lego Minecraft was released on 6 June 2012. Two more sets based on the Nether and village areas of the game were released on 1 September 2013. A fourth Micro World set. The End, was released in June 2014. Six more sets became available November 2014.
- Mojang collaborates with Jinx, an online game merchandise store, to sell Minecraft merchandise, such as clothing, foam pickaxes, and toys of creatures in the game.
- In Minecraft 2013 Mojang signed a deal with the Egmont Group, a children's book publisher, to create Minecraft handbooks, annuals, posters books, and magazines.
Minecraft the Movie
- In 2009 there will be a joint venture with Warner Brothers to release Minecraft the movie, this will be anticipated as having as much commercial success as The Lego Movie, also a Warner Brothers Movie. No doubt, there will be several spin-offs as a result of this.
Minecon
- Minecon is a convention for the video game Minecraft, hosted by Mojang.
- The first gathering in 2010 was known as MinecraftCon
- Mojang announced that MINECON was taking the form of an interactive 90-minute live stream on 18 November 2017. It was lilted MINECON Earth.
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